by Henny | Jun 24, 2022 | Content Marketing, Everything, Website Design
So how do you create an engaging “About Us” page that gets across your Aha! moment? Your about page should show you and your company as genuine, approachable, and head and shoulders above your competitors. Below we are going to outline what the best about...
by Henny | Jun 17, 2022 | Content Marketing, Everything, Website Design
You have spent hours creating a course, recording it and adding it to your website. So what is the best way to promote your course? A course landing page! Below are some examples of course landing pages and a checklist of what elements are needed to create a strong...
by Henny | Jun 16, 2022 | Everything, Website Design
What is the first thing someone sees on your website……….. You guessed it, the header! This is why they play a key role in grabbing the user’s attention and establishing a connection between you and your website visitor. So what are the...
by Henny | May 26, 2021 | Everything, Search Engine Optimisation
Just like you go to the doctor’s every year for an annual checkup, you need to do something similar with your SEO. It is easy to create errors on your website without even knowing it. Did you know that there’s over 200 factors in Google’s algorithm? So how do you...
by Henny | May 24, 2021 | Everything, Search Engine Optimisation
I’ve got a pretty cool SEO hack for you today that will boost your rankings and organic traffic with very little effort. This strategy is so effective it will massively increase your traffic. So, what is it? Google prefers up to date, in-depth and accurate...
by Henny | May 20, 2021 | Content Marketing, Everything, Website Design
Adding a testimonial to your website is proof of a job well done. But the problem with a testimonial is that it only tells your audience a customer was happy – it doesn’t show them how you brought a smile to their face. To do that, you need to embrace case...
by Henny | Apr 19, 2021 | Everything
How to create a B2B LinkedIn sales process that works. Did you know that LinkedIn is the best place for B2B marketing? It’s true. The platform recently crunched the numbers themselves and found that 80% of B2B leads came from LinkedIn. And this isn’t just the platform...
by Henny | Mar 29, 2021 | Content Marketing, Ecommerce Growth, Everything, Website Design
How to Write irresistible product descriptions that sell ; Getting customers onto your website to look at your products, in some ways, is the easy part. Whetting their appetite enough to convince them to click ‘Buy’ or ‘Add to Basket’ is where the hard work really...
by Henny | Mar 20, 2021 | Content Marketing, Everything, Website Design
How to Write the Ultimate Service Page Most business owners spend a lot of time getting the copy on their Homepage and About Us pages perfect. But one page that’s often neglected is the ‘Services’ page. Why? Because most people aren’t sure what they want or need to...
by Henny | Mar 19, 2021 | Everything, Social Media
How to create an eye-catching Lead Generating LinkedIn profile Are you getting the most out of LinkedIn? Networking with potential customers, landing contracts and increasing your brand awareness? Or is it just something you log in to, look at confused and click away,...
by Henny | Feb 10, 2021 | Everything, Website Design
What Platform is Best to Build My Website On? The Platform you build your website on can literally make or break the success you have online. A strong online presence has never been so vital for business. 80% of consumers now research online before making a decision...
by Henny | Dec 13, 2020 | Conversion Rate Optimisation, Ecommerce Growth, Everything, Search Engine Optimisation, Website Design, WooCommerce Plugins
How to display variations as separate shop products Improve your SEO and conversions with this WordPress plugin. Display Variations as Separate Shop Products Display product variations on the shop page as though they are separate products. Improved customer experience...